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STRANDU-VARSITYJACKET-01Online and on the street campaign for The Strand’s “Strand U” Collection presented in 2021.


Website banner treatment to support the concept behind the promotion.

Screen Shot 2023-05-22 at 5.28.32 PMStreet poster campaign to promote Strand’s back to school for fall 2021 campaign



strand-july-homepageThis is a current set of assets designed for homepage of The Strand Bookstore’s website.

Interior signage featuring the 2021 LGBTQI+ Pride Collection promotion.

Graphic panels directing book lovers to special, staff-picked highlights.

712 - DANA's BAKERY 1200x628 Social media assets for pre-ordering pre-signed books.

HOPELESS ROMANTICS - 1350x275A graphic campaign promoting a collection of love stories across Valentines Day.

SHORT STORIES -1200x600 2A website banner getting out the word of 20% savings on select short stories.

SHELF-AWARENESS ASSETS 1024x510A graphic web banner to promote reading about self-improvement in 2021.

socks-wallInterior banner directing shoppers to The Strand’s “Sock Wall.”


The colors of Pride spanning the storefront; reusable printed on vinyl mesh with incrementally spaced grommets allowing the banner to be easily suspended with carabiner hooks. 

holiday-campaign copyHoliday graphics for awning, windows, digital signboard, and street signage.

12daze-1-3A 12 Days of Christmas promotion playfully aligned with holiday lyrics.

12daze-4-6Graphics reflowed for sharing on Instagram and in-store digital screens.

A celebratory mood to keep the holiday offers fresh and cheery.

12daze-10-12Closing the festivities with the brand’s core— personalized literary interests.


As seen on the Strand’s homepage

Store exterior sandwich board

In store point of sale merchandise display area

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